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Consumer Confidence soars to pre recessionary levels – but caution concerning spend evident in Dublin


In line with other economic indicators consumer confidence for the coming year has risen significantly. The momentum for recovery is clear with almost 1 in 3 of all Irish consumers agreeing that the country is better off now than it was a year ago.

Consumers are now as confident about the future of the Irish Economy as they were in pre recessionary times. The gap between Dublin and outside Dublin in terms of positive sentiment towards the economy still exists, with Dublin still registering more positive scores.

Interestingly, while Dubliners are more inclined to perceive the economy to be in a stable condition, they expect to purchase less throughout the oncoming year than those residing outside Dublin. With rising rent and house prices evident, Dubliners also envisage a decrease in their overall income within the next year.

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Luke Reaper (Deputy Managing Director of Behaviour & Attitudes) comments:

“While the Irish consumer is still sensitive, as is the Irish economy, to external reports and trends, it is clear that the momentum to a better economic future is gaining pace. However despite this optimism the public remains cautious about their spending intentions and personal finances for the forthcoming year. Getting disposable income into shopper pockets will be a priority as spending intentions remain challenging. Dubliners, in particular, are more cautious this wave – perhaps a spending ‘hangover’ post-Christmas!”